Split testing is obviously an essential element in becoming profitable with Facebook Advertising.

Once you have an offer you want to advertise, make up an ad, make a graphic to go with it, and target the ad at males at the youngest age you want to target.
Once you have that one ad made, create the same [...]

I got this email today, it should be interesting how well it works out. I’m glad they decided to give it a try:
New Targeting Options Now Available
Yahoo! has rolled out new audience targeting capabilities that can help you reach more of the audience you want at the right time, right place…and at the right [...]

About 2 weeks ago, I created around 50 different ads targeting those IQ Quizes.  The ads were accepted, and started getting some traffic.  I paused them after a couple days because I wanted to wait awhile and then try them later.  They have been paused since.  Today, I login to see that all of them [...]

It’s going to be big.
Google announced today that it will begin using ‘interest-based’ advertising techniques in order to provide advertisements that are more relevant to you.  This means that, instead of visiting a puzzle website and only see ads about puzzles, Google can now show ads that are relevant to what you previously viewed.  If [...]

When you are into the internet marketing industry, it is important to realize some important factors in regards to Click Through Rate (CTR) and Conversion Rate (CR).  While CTR will typically get you a cheaper CPC, it is important to realize that the ads performing with the highest CTR aren’t always the best ads.  CR [...]

First mentioned here, Facebook just came out with some exciting news regarding their advertising platform:
“Just finished speaking to a senior member of Facebook’s Advertising department and they’ve filled me in with some really crazy good news.
Your limits can go up to $5,000 per day and $30,000 per day with a credit check.”
1- All rules on [...]