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  • Landing Page CTR – Click Conversion

    So you want to improve your landing page CTR, but not sure what to improve.  The best thing to do is to split test variations of your landing page and see which one performs best.  Google Website Optimizer is perfect for this.  However, you’re conversion page isn’t your site, but the offer page or some [...]

    Oct 30th, 2009 | Filed under Advertising
  • A Weekend in Dusseldorf, Germany

    Last night I got back from Dusseldorf, Germany after attending Worlds 2009.
    I left my house on Thurs, Oct. 8 at around 2:15pm to catch a bus 30 minutes away that would take me to the Leeds Airport.  I waited about 10 minutes at the stop before getting picked up.  The thing that confused me about [...]

    Oct 13th, 2009 | Filed under Other
Archive for October, 2009